Descripción
Sparkk is exclusively recruiting a PR Specialist for one of its clients, an internationally recognised company in the automotive sector, to strengthen its visibility and communications across the Swiss market.
Your responsibilities
- Roll out the corporate communications strategy across the Swiss market
- Develop and maintain relationships with Swiss media: automotive, lifestyle, national press and influencers
- Organise and coordinate local and international press events
- Manage the press fleet, vehicle loans and publication follow-up
- Adapt and draft press releases for the Swiss market
- Participate in national and international brand-related events
- Coordinate influencer activities
- Create or adapt communication materials for media and events
- Monitor PR KPIs and recommend relevant adjustments
- Manage the PR budget for Switzerland
- Coordinate external agencies: press, events, communications and press fleet
Your profile
- Proven experience in public relations, PR or communications
- Existing network within Swiss media, ideally in the automotive sector
- Good knowledge of digital media and social media platforms
- Excellent writing, communication and interpersonal skills
- Ability to communicate with a wide range of internal and external stakeholders
- Detail-oriented, proactive, team player and problem-solving mindset
- Driving licence required
- Willingness to travel regularly within Switzerland and occasionally across Europe
Languages
- Fluent French
- Fluent German
- Fluent English
- Fluent Swiss German: strong asset
- Italian: an advantage
#250525